ADDO PLAY is a British toy company. Our toy story started in 2015 with David Martin and Mary Price who had a vision to create a new fresh toy company which would inspire hundreds of ways to play, every day. We aim to create intelligently designed, safe, trustworthy toys at outstanding value.

Children are at the centre of everything we do. Attention to detail is paramount from the toy itself to the attractive, clear and informative packaging.

Addo Play is driven by an ambitious team of staff whose passion, ethics, energy and sense of fun are channelled into the wide range of products we create.

Our rapidly expanding range of brands includes several licensed ranges, multiple craft brands suitable for different age groups, role play, soft toys, science, dough, makeup and water blasters.

Our toys encourage creativity, imagination, fine motor skills, nurture, STEM and other key play attributes.

Addo Play new logo.png